Be a frigging human being. That’s storytelling in a nutshell.”
I had a blast this week interviewing email marketing legend and fast-talking New Yorker, Ryan Lee.
Ryan has spent the past 25 years building (and selling) businesses and through it all he has relied on email to keep his audience close.
We talked about
how Ryan uses storytelling in his email marketing
why he changed his approach recently and how that’s working out
how he ensures his storytelling is relevant and valuable to his…
Author: JulieD
“Can I Really Do This?”
I’m sitting here listening to the rain from Tropical Storm Ophelia drumming on the leaves of the big maple tree outside my window, and working on my slides for this Thursday’s first Clickable Content Workshop.
I love a rainy day from time to time. How about you?)
Anyhoo…yes, the Clickable Content…
Tumbleweeds not included
A year ago I was in a bar in Phoenix, Arizona, with a friend and…no, it wasn’t actually as glamorous as I made that sound.
It wasn’t a dusty saloon with tumbleweeds rolling by. It was a clinically-white modern hotel lobby, without a single dust bunny, never mind a tumbleweed.
Anyhoo, my point is,…
Test Member
testing to see if the CK member access is useful
The Jimmy Connors of Marketing Emails
Hi Reader,
I’m so happy you’re here to hear more about storytelling for entrepreneurs.
I’m checking the tires and rolling the maps, ready for us to set off on this journey together, but while I do that, I have a little story for you:
Once Upon A Time
It was 1977 and the long summer evenings of…
Amazon and the agency model
I got an email today telling me that several publishers are going to be sending me money to make up for screwing over me (their end customer), to try to stop Amazon’s Kindle editions from eating into their hardback prices. They did this by refusing to allow Amazon to sell the ebooks unless they did… Continue reading Amazon and the agency model
Let The Summer Time Roll
I enjoyed our two weeks away, and it was definitely long enough for me to start thinking about all the things I wanted to do when I got back. There are many writing-related things, of course, but I’m trying to let them take a back-seat to family life, since I have my boys (9 and… Continue reading Let The Summer Time Roll
One Decade On
Exactly ten years ago this morning, I saw two pink lines on a pregnancy test for the first time ever. I had waited some time to see them, then instantly forgot whether two lines meant yes or no. It’s been a quick decade, thanks to my lovely boys.
Lemon Water In the Morning
I keep running across articles about the health benefits of drinking lemon water on ye Internets, so you know, it must be true: 5 Reasons To Drink Lemon Water Can Lemon Water Help You Lose Weight 10 Reasons Why You Should Drink Lemon Water In The Morning While I’m extremely skeptical of their ‘scientific’ content,… Continue reading Lemon Water In the Morning
Change The Appearance of Your WordPress.com Blog
You’ve got your new blog. Now you want to decorate, and make the space your own; I get that. When I made my first website back in the dim-dark days of 1996, I had to learn about HTML and Hex values and the ‘table’ tag; and all kinds of barbaric things like that. Luckily for… Continue reading Change The Appearance of Your WordPress.com Blog